RE "Making decisions can be tough!"
Yes, but limiting your search to 1-2 brands for example reduces the work load a lot. Personnaly i don't like to limit myself too much at the beginning of a driver search, though don't have time to look at a ton of them.
On a first round for a woofer, its easy to weed out a number of them. I don't approach this in a sentimental way or with love of the brand. Instead, for me its more like a business/technical decision:
Price matters, if i can't afford it, its out;
Availability is also an obvious one, can't buy what isn't there, out;
In vented box, e.g. Qts too low (say .16-.20 or so) little deep bass, or Qts too high (say .40+) huge box or bumpy bass, both out;
Frequency spectrum covered and amplitude response, if its insufficient (fomer) or looks like a roller coaster (latter), its out; In some cases dispersion may be more important or not, depending on hi-fi vs SR cab;
Impedance may or may not be an issue, needs to be seen depending on driver type; power capacity is usually not a problem for me since i don't need 120-130 db to be happy in life, some do;
If the crossover has to correct a whole lot of things on a driver, i'm of the opinion this might not be the right driver to begin with? Instead of buying it and then try to make it work as you want it to, like many do, i go the other way around by establishing first what i want driver to do, then look for those drivers that meet this, JBL or other. etc...
Doesn't take long that quite a few loudspeakers are deleted.Try to keep a couple of them and then do a more refined comparison of the finalists in view of the specific application in mind. The process isn't rocket science, funnel principle.