Given what we've seen from JBL for the past several years, I would put nothing past them in the rush to maximize profits and "shareholder value". Even if, as DavidF said, reconstituted wood veneer costs not much less than veneers of common woods and they could easily afford to do better on cabinet finishes in a given price range, when they can squeeze another nickel of profit margin out here or there by cutting corners that's what they'll do. The less-than-stellar design of my 590's grilles is evidence of that.
Then call it "opportunity!" and "innovation!" and "success!" and assorted feel-good but vague terminology, because that's all they teach in business schools anymore. What it really is is bullshit that tries to justify profit-making and greed at the expense of all else.