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Thread: NYC “weaponization” of audio

  1. #1
    Senior Member SEAWOLF97's Avatar
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    NYC “weaponization” of audio

    .
    http://www.nytimes.com/2012/07/20/ny...pagewanted=all

    snippet:

    "Some research has shown that people drink more when music is loud; one study found that people chewed faster when tempos were sped up. Armed with this knowledge, some bars, retailers and restaurants are finely tuning sound systems, according to audio engineers and restaurant consultants.


    “Think about places where they’re trying to get you in and out as quickly as possible,” said John Mayberry, an acoustical engineer in San Marino, Calif., who has railed against what he terms the “weaponization” of audio. “It’s real obvious what their intentions are.”

    "At the Abercrombie flagship on a recent afternoon, a preteen girl plunged wide-eyed into the darkness as loud beats poured from dozens of speakers. Her mother and her grandmother trailed her. The grandmother, Nancy Hilem, 56, of Bucks County, Pa., said they had been in the shop 10 minutes but it felt as if it had been an hour because of the noise. Normally calm — she works at a funeral parlor — Ms. Hilem found herself jumpy. “I can’t concentrate,” she said. “I can’t focus on what I want to buy because of the noise. I want to say to her, ‘Just find something, I’ll buy anything, let’s just get out!’ ”

    According to Mr. Mayberry, that is exactly what Abercrombie wants: for loud music to keep out older people while teenagers venture in with their parents’ credit cards. “You can control your audience,” he said. “If you want young people in there, give them a specific type of sound.”
    IF YOU CAN'T FIX IT WITH A HAMMER, YOU'VE GOT AN ELECTRICAL PROBLEM

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    There was another story in the NYT this week about loud sound at eateries and bars

    And it's effect on the people that work there:

    http://www.nytimes.com/2012/07/20/ny...pagewanted=all

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    Administrator Robh3606's Avatar
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    It's working! I avoid loud places to eat like the plague. If I can't have a normal conversation because it's too loud I won't stay or go in.

    Rob
    "I could be arguing in my spare time"

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    I say we take off and nuke the entire site from orbit. It's the only way to be sure...

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    Administrator Robh3606's Avatar
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    Great idea Hicks

    Rob
    "I could be arguing in my spare time"

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    Senior Member SEAWOLF97's Avatar
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    Quote Originally Posted by 4313B View Post
    I say we take off and nuke the entire site from orbit. It's the only way to be sure...
    NYC or LHF ?
    IF YOU CAN'T FIX IT WITH A HAMMER, YOU'VE GOT AN ELECTRICAL PROBLEM

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    Administrator Robh3606's Avatar
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    It's a joke a line from Aliens

    Rob
    "I could be arguing in my spare time"

  8. #8
    Heather [Senorita member] hjames's Avatar
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    Quote Originally Posted by SEAWOLF97 View Post
    NYC or LHF ?
    Yeah, game over, dude!
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